Paul Bakaus (@pbakaus), Google Engineer, has recently been leading the AMP Project which is an open source initiative to optimize content for mobile devices using the web. AMP is heavily supported by several global news & media groups and has the SEO community in an uproar. Paul takes us through the core concepts of project and the reasoning behind it. Additionally, AMP leverages many newer technologies such as Service Workers, ES2015, and Custom Elements (One of the four Web Component
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